Why Cold Filling Plastic Bottles are an Investment, Not an Expense

First impressions last, and this holds true for any product you’re trying to sell. Packaging can make or break this first impression. If you are in the food, beverage, cosmetic, or pharmaceutical market, cold filling plastic bottles is one of your best options.

Done well, this type of packaging will entice your customers, communicate what your brand stands for, and preserve the integrity of your product.

Packaging is as Important as the Product Itself

No matter how great your product is, you’re taking a huge gamble if you treat packaging as an afterthought. Packaging is no longer a mere extension of the manufacturing process; it’s now a cornerstone of any successful marketing strategy, and cold filling plastic bottles can help fulfill that purpose in several ways.

• Protects Your Product

You want your product to stay on the shelves for as long as possible without sacrificing quality. Cold filling helps prevent spoiling, thanks to advanced sterilization processes. It safeguards your product from all kinds of chemical, physical, and biological damage. It also eliminates the need for refrigeration and additional preservatives.

• Makes Transportation Easier

Another major benefit of cold filling plastic bottles is the level of ease it lends to transporting your product, especially when it comes to liquids. Plastic-filled bottles are also durable and they prevent spillage and leaks. On top of this, this packaging method ensures that no dust or pollution can penetrate the bottles while in transit.

• A Whole Range of Designs

Cold filled plastic bottles offer a wonderful canvas to showcase the aesthetics you want for your product. This type of packaging is also a cost-effective choice for small to medium businesses because the cold filling process can be used with all kinds of inexpensive and attractive bottles. Better yet, working with contract packagers means you don’t have to splurge on in-house designers. A professional contractor can take care of everything from design to assembly of your product line.

• Product Identification

Apart from design, cold filled plastic bottles also lend themselves well to product labels. Product information, such as barcodes, ingredients, nutrition, and sell-by dates can easily be printed on labels to mark your product clearly.

• Green Options

If environmental consciousness is part of your brand identity, cold filling can also help you live out this mission. There are bottle options available that not only offer all the benefits of cold filling, but are also green and good for the environment.

• Enhances Operations

Cold filling packaging not only makes your product presentable; in the right hands, it can also contribute to the streamlining of your operations. Cold filling plastic bottles can decrease time requirements, add to energy savings, and decrease operating costs. In turn, all those savings can be channeled to other aspects of your business.

You Don’t Have to DIY

Sophisticated packaging methods, such as cold filling, require specific technical skills and equipment. Fortunately, contract packaging services let you obtain the best quality packaging that’s right for your product. In fact, a knowledgeable company can:

• Envision
• Design
• Make
• Fill
• Assemble

What’s your packaging vision for your product? Whatever your packaging needs are, we’re sure we can help you transform that into reality. Contact us at Consolidated Strategy Group today.