Why You Should Include Your Tube Filling Co-packer in the Design Process
Packaging can have a significant impact on whether a customer throws a product into their shopping cart or doesn’t give it a second look. Label design can be as important as the product itself; if the package looks good, it draws more attention. One of the most efficient ways to achieve professional-looking packages is to work with tube filling co-packers.
Co-packing companies not only have the latest equipment to provide various packaging solutions like sachets, tubes, and cold filling plastic bottles, but they can also be a valuable resource in the design process.
Here at Consolidated Strategy Group, we offer a wide variety of design options to choose from, some of which are:
- Printing
Printing is a practical way of designing a package especially for single color prints or those with large print areas. You can also get nearly 360-degree coverage if that’s what you prefer. We have special equipment that can print right on the tube itself.
- Labeling
If you need greater graphic details, you might want to choose labels instead. They can be printed with more colors, and high-speed labeling equipment can process tubes quickly. This makes them a cost-effective option for big projects. Labels can also contain UPCs if required.
- Pad Printing
For smaller tubes and for those that only need printing on one side, pad printing offers a good solution. Unlike labels or screen printing that is rolled onto the tubes, the diameter of the tube limits the scope of pad printing.
- Shrink Labels
Some products, such as pharmaceuticals or food items, require tamper-proof tubing. Shrink labels are a great way to achieve this by sliding over the tube and forming a tight seal through heat. If you select clear tube packaging, these sleeves can be located near the top of the package to show off the product inside while still providing tamper resistance.
These are just some of the ways we as your co-packer can decorate a product. It’s important to note that these solutions require specific equipment and specialized skills which will require an additional investment that can break your budget.
Another reason you should involve co-packers in the design process is that they already have vast experience when it comes to packaging design. Your co-packer will be able to suggest new ideas if you’re on the fence about the final design you’re going for. They’ll also be able to explain why a certain decoration might work for a certain type of packaging, and another may not.
Finally, co-packing companies also offer other services that complement packaging design such as manufacturing displays. If needed, you can also choose to add on glass or lighting to maximize the impact of your product display.
Consolidated Strategy Group
At Consolidated Strategy Group, you get years of packaging design experience at your disposal. We offer complete packaging solutions that include product fill, packaging, and turnkey components. Consolidated Strategy Group can take care of every stage of the packaging process, such as:
- Conceptualization
- Design and development
- Printing
- Product filling
- Inventory
- Many more
Reach out to Consolidated Strategy Group today!